Understanding The Customer’s Buying Process

Understanding The Customer’s Buying Process

Buying Process is a term that has moves from a position of relative obscurity when we published our first book ‘The B2B Sales Revolution’ in 2010, to prominence in sales blogs today.

To help you answer the question: ‘Do you understand your customers’ buying processes?’ here is an article we published  in ‘The Market’ Magazine – get the click here to download.